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|
PROMOTIONS
& ENDORSEMENTS
| "Othmar
has a great reputation within the hunting marketplace. Sportspersons
respect his opinion, and listen to what he says." |
The
information on this page is made available for companies and hunting
product retailers looking to
have their company or product promoted by a knowledgeable and respected
person in the hunting community.
I have been a promoter of the hunting sport and industry for many
years. In this capacity I have field tested hundreds of products and
assisted companies in bringing their products to the attention of
customers.
It has always been my opinion that customers appreciate honest field
tested product reviews and product demonstrations such as in a store or
at a trade show, by a fellow hunter who has first hand field experience
with the given product.
In fact, I conducted my own market survey earlier this year (2009)
to prove my own experience in customer service and promotion.
Over
4,000 hunters from Canada and America took part in
the survey and the results are shown on the graph below:

As
you can
see in the above
graph TV and printed advertising received the lowest number. In fact
many hunters commented that such advertising only makes them aware of a
new product but it does not sway them to purchase.
"On sale" in stores ranks at number three with 46.1% as a reason to
purchase a product. Position number 4 to number 7 are by far the
biggest convincers for a customer to purchase a product and it is here
where I can assist you with my marketing service.
As a store owner or product manufacturer you should take full advantage
of this survey to promote and sell your products or introduce them to
potential customers. The beauty of my service is that it costs you a
fraction of what TV and printed advertising would cost and yet is ten
times as effective. Past experience has shown that in-store events
bring potential customers that otherwise never could be attracted.
Here
are
just a few things I can do for you to make sure your product and
company gets the customer attention it deserves:
- In-Store
product introduction / promotion and demonstration to customers.
- In-Store
clinics (mini
seminars) combined with product demo. Example:Turkey or deer calling
clinic demonstrating different calls, or deer scent application clinic.
- Product
and company
endorsement as Pro-Staff member.
- Product
reviews published in the printed and online media.
- Product
photography.
- Company
Representation for Hunting Trade & Sport Shows.
Below is a list of the
most recent
promotions I have
been involved in through in-store, trade show and written
promotion:
- Howard
Communications Inc.
(Specializing in
Public Relations & Communications in the Outdoor Industry)
- ASAT
Camo ®
- Versus
Country -
Whitetail Revolution TV Show
- Heirloom
Game Calls
- Hunter's
Specialties
®
- Final
Approach - The
Waterfowler's CO
- Powderkeg
Outdoor
Supply Store
- Field
Dressed LLC
- Gun
Safety Innovations
LLC
- Justin
Ott - Black Bear
Hunting Encyclopedia
Contact me
today with your
promotion needs for
more information on your personal product, store and company promotion
needs.
Read here what
others have to say about my promotional services.
If you wish to have me on your pro-staff team please look here for more information and my resume
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